FOR IMMEDIATE RELEASE

Total Immersion Swimming Releases New Instructional Video – Easy Freestyle: A 21st Century Guide for Beginners to Advanced Swimmers – available July, 2008.

New Paltz, NY, May 7, 2008 – Total Immersion Swimming is proud to announce the release of Easy Freestyle: A 21st Century Guide for Beginners to Advanced Swimmers: A 21st Century Guide for Beginners to Advanced Swimmers, the most foolproof, most convenient way ever to become an efficient swimmer. This self-coaching tool distills the lessons and insights of 20 years of helping swimmers overcome frustration and learn to enjoy swimming – and swim better – than ever before.

Engineers designing a swim foil for the Navy Seals calculated that human swimmers convert only 3% of energy expenditures into forward motion. The other 97% is diverted by the energy-robbing challenges faced by land-adapted creatures in a fluid environment – lack of support, stability or traction in a high-resistance medium.

By comparison, dolphins are 80% efficient and use only about one-eighth the power that simple physics says they should. “Active” streamlining — avoiding drag and turbulence — is the most compelling explanation for this economy.

In contrast, human swimmers, air-and-land adapted for 200 million years, struggle clumsily in a medium that’s 773 times denser than air. Every motion comes at a staggering cost in energy. To swim twice as fast requires eight times the power output. In a famous match 70 years ago, Jesse Owens outran a race horse, but in the water the lowliest guppy can easily outswim the world’s fastest man.

No amount of training can overcome the “Universal Human Swimming Problem” and – because humans are “programmed” for land locomotion — none of the solutions to that problem are instinctive or intuitive. Easy Freestyle is the first self-study program to teach you, in a series of easily-followed lessons, the solutions for every problem that keeps you from swimming as easily, as far, or as fast as you’d like.

Running Time: Approximately 60 minutes

Suggested Retail Price: $29.95

Available for Purchase at: www.totalimmersion.net

Table of Contents:

Lesson One: Cooperate with Gravity - Learn to cleverly use gravity to find your natural equilibrium in the water and achieve a sense of support, comfort and confidence.
Lesson Two: Take the Path of Least Resistance - Learn “fishlike” body positions and hone your alignment to minimize drag through active streamlining.
Lesson Three: Swim with your Body – Learn to use weight shifts – instead of fatigue-prone arms and legs – to propel yourself effortlessly.
Lesson Four: The “Perpetual Motion” Stroke – Learn to use your “powerhouse” – core-body rotation – to drive your pull and kick. Maximal speed with minimal fatigue: the Perpetual Motion Stroke.
Lesson Five: Relax your Recovery – Integrate a compact, relaxed recovery with core-powered movement for maximum relaxation, freedom of movement and to channel energy where it does the most good.
Lesson Six: Seamless Breathing – Learn breathing skills that not only get your muscles the oxygen they need, but also make your stroke more powerful and effective.
Bonus Lessons: Learn the secrets of a fast, easy turn and the best kick for endurance and distance swimming – powerful but core-driven to avoid fatigue.

About Total Immersion Swimming:

Since 1989, Total Immersion has become a phenomenon among improvement-minded swimmers – the first program in the history of swimming instruction with “raving fans.” TI has become so popular because it is simpler than any alternative; the method works with unprecedented dependability and it makes swimming enjoyable and deeply satisfying.

Contact Info:

Keith Woodburn, Operations Director

Total Immersion Swimming

845-256-9770

keith@totalimmersion.net

www.totalimmersion.net